外文资料

县城变样,年轻人变心

咖啡馆、剧本杀……老家县城,正变得越来越让人「没想到」。当一二线城市的内卷加剧,迎面撞上县城消费内容和消费方式的精致化,要不要回县城,正变成一个选择题,而非失意后的退而求其次。年轻人们会如何选择呢?打开大众点评或微博,「没想到」正成为十八线县城近一个月的关键词之一。「没想到固安能有手冲咖啡」「没想到大新化这么洋气」「没想到老家也有了半小时达」……通过咖啡馆、剧本杀、日咖夜酒,许多一二线城市打拼的年轻人,在春节返乡后受到一波视觉和认知的双重冲击。县城与北上广的边界,正消融于那杯拉花咖啡里。有网友忍不住感慨:「老家县城正在背着我偷偷发展。

【竞争分析】:一次性聊透阿里京东都在用的竞品流入流出分析及产品化

知己知彼,才能百战不殆。在市场中,我们需要对行业内的其他对家进行分析,以更清晰地了解对方,优化自我。本文是针对购前购后竞争分析即竞品流入流出分析,进行详细的逻辑拆解和产品设计,一起来看看。一、概述竞争分析可以分成宏观的市场竞争分析和在交易中发生的直接竞争关系分析。对于行业竞争分析来说,常规的思路首先是根据用户数和ARPU值的分布分析行业格局,其次是基于GMV=用户数*客单价进行拆解,分析行业内GMV份额、用户份额、价格带分布以及复购率对比的情况。

重磅!微软发布 ChatGPT 版搜索引擎,用上了比 ChatGPT 更强大的技术

在 ChatGPT 出现之后,各家搜索引擎都或多或少地感受到了一些威胁,那么如果将 ChatGPT 放进搜索引擎里,又会发生怎样的事情呢?微软便这么做了,他们将 ChatGPT 放进了搜索引擎必应里;一起来看看作者的分析与解读吧。ChatGPT 强大吗?2 个月内累积超过 1 亿的用户觉得它很强,所以他们才会持续不断和它对话。但 OpenAI 觉得类似的大型语言模型还能更强。所以它们和微软一起把这个更强的语言模型放到了搜索引擎必应里,让他用对话的方式给用户解答搜索的难题。这个模型加入搜索后提供的回答会更有相关性,考虑时效性,注重用户体验。

卖账号、赚打赏,他们用ChatGPT搞钱

在ChatGPT横空出世后,不少科技公司都感觉到了危机,正在加快研发相对应的竞品,好早点抢占市场。与此同时,借助ChatGPT兴起的产业链也在蓬勃发展。本文作者对此进行了分析,希望对你有帮助。网友罗浩(化名)用ChatGPT薅了2个月“羊毛”,在CSDN等诸多有“问答打赏”功能的平台上,他利用这个聊天机器人帮他回答问题,10天赚了120块钱“赏金”。

以七色米&管家婆为例,谈谈进存销入门知识学

商品流通需要一定的过程,企业进销存是从商品的采购到入存到销售管理过程。但这三者并不一定总是同时出现,会有一些延迟,导致了整体业务的不同复杂度。这时候,需要我们掌握一些基本知识,灵活运用。本文以七色米&管家婆为例,分享进存销入门知识学,希望对你有所帮助。学习目的:了解进存销业务知识通过对两款产品试用,梳理一些可参考借鉴的内容一、进存销基础业务知识商品流通企业进销存是从商品的采购(进)到入存到销售(销)管理过程。期间的物流、信息流、资金流不总是同时出现,彼此的输入(进)、输出(销)有一定的时间延迟、限制,此外对存量(存)的规划,导致了整体业务的不同复杂度。1.1 采购1.1.

美团布局短视频,能行吗?

在短视频畅行人们生活的时代,短视频无疑不起着一个重要的作用,它作为一个“工具”角色的补充,能够帮助商家更好的提高商品转化率。作为我们熟知的美团也开始向短视频领域进军,美团短视频的发展历程又如何呢?一起来看看吧。正当抖音本地生活一路高歌猛进之时,美团亦在短视频领域长驱直入,直接对抖音发起了战略反攻。2022年12月,美团上线了“圈圈探店”小程序,不仅鼓励抖音达人报名,也鼓励达人将创作内容发送到小红书、微博、大众点评等平台,此举自然是为了帮助美团商家引流。明明遵循着“人找货”的经营准则,美团缘何一直都在短视频领域试水?从本质上溯源,美团此次发力短视频无非是为了缓解抖音带来的竞争压力。

抖音下场开超市,又一个马斯克羡慕的超级应用来了?

抖音超市最近正式“开张营业”了,而在抖音超市开门迎客背后,我们可以看到抖音在电商业务上的布局和决心。那么作为一个“超级流量入口”,抖音在电商业务上都有哪些优势?它又需要解决哪些问题?一起来看看作者的回答。一波三折收购了 Twitter 的马斯克,从来不掩饰对微信的欣赏:「我认为微信是一个很好的样本,在中国你几乎可以生活在微信里。」当把蛋糕做大的时代结束,巨头想在存量的市场做超级应用。抖音也不例外,之前试水外卖,最近开张超市,把「副业」经营得风生水起。一、抖音开超市,特点不太多近日,「抖音超市」正式在全国开门迎客。它的位置有些隐蔽,在抖音搜索栏或者抖音商城输入「抖音超市」,才能跳转到超市入口。

Booking再也不能嘲笑中国OTA

每年一到春节放长假,就有大批游客会选择去旅游,面对井喷式的出国游需求,作为更懂中国人旅行偏好的中国OTA公司,开始跑到国外去分Booking们的蛋糕。在与疫情相伴的三年来,一向被认为看天吃饭的OTA行业,终于迎来了复苏。本文详细分析了OTA行业的发展,感兴趣的童鞋一起来看看。这个春节作为跨境旅行放开后的首个长假,聪明的游客们也不再选择在国内人挤人,他们把目光转向了海外旅游产品。根据携程近日发布的《2023年春节旅游总结报告》显示,春节期间出境游整体订单同比增长640%,在抖音、小红书等平台上,不少中国游客抱怨一些热门的国外景点同样也是人山人海的情况。

Facebook updates comment moderation tools for creators

Meta announced new updates today that are aimed to help creators have more control over their comment section on Facebook.Creators can now search their comments by keywords and take bulk actions through the Comments Manager in their Professional Dashboard. For instance,

OnePlus 11 is a handsome phone that (mostly) brings the goods

As an iOS lifer, I’m occasionally jealous of how many genuinely good phones Android enthusiasts get to choose from each year. The same holds true for the OnePlus 11.The latest flagship smartphone out of the Chinese tech giant is an exercise in minor iteration.

Here's why Twitter users are all posting Twitter Spaces links in their tweets

If you've been on Twitter over the past week or so, you've likely seen extremely viral tweets that include random links to Twitter Spaces, the platform's audio chat room feature. If you've clicked on any of those Twitter Spaces links,

Bing confirms ChatGPT-style search with OpenAI announcement. See the details

On Tuesday, Microsoft announced a new version of Bing that's "more powerful than ChatGPT." The proprietary new search technology, called Prometheus Model is described as "your co-pilot for the web" and is powered by ChatGPT creator OpenAI.

Trailer for 'African Queens: Njinga' tells the story of a fearless leader

Netflix's upcoming documentary series African Queens explores the lives of prominent queens of Africa throughout time. Its first season focuses on Njinga, the 17th-century warrior queen of Ndongo and Matamba, in what is now Angola. As the nation's first woman ruler,

OnePlus Buds Pro 2 are great except in the ways that matter the most

Sometimes “pretty good” isn’t good enough.That’s the case with the new flagship earbuds from OnePlus, the OnePlus Buds Pro 2. These $180 ‘buds do a lot of the things you’d want from a pair of earbuds at that price: Their sound quality is more than acceptable,

Refresh your mornings with a Keurig coffee maker on sale at Amazon

As of Tuesday, Feb 7.,some really great Keurig coffee makers are on sale at Amazon. These are the best deals to shop:BEST SMALL SPACE KEURIG COFFEE MAKER: The Keurig K-Mini Plus Coffee Maker brews about 6-12 ounces at a time, making it great for single servings. $89.99 $109.

Today's best deals: Yankee Candles are up to 50% off, the Apple Watch Series 8 just hit an all-time

We've rounded up the best deals we could find on Feb. 7 — here are some of our top picks:BEST TECH DEAL: Apple Watch Series 8 (41mm, GPS) — $329 $399 (save $70)BEST AMAZON DEVICE DEAL: Kindle (2022 release) — $74.99 $99.99 (save $25)BEST FLOOR CARE DEAL:

Upgrade to a robot vacuum with home mapping for under $200 with these 3 deals

Save up to $230: As of Feb. 7, you have three great opportunities to score a robot vacuum with smart home mapping for less than $200. Here's a quick look at the models on sale:OUR TOP PICK: Shark AI Robot Vacuum — $169 $449.99 (save $280.99)BUDGET PICK:

Save up to $200 on Samsung phones and tablets at Amazon

As of Feb. 7, several Samsung phones and tablets are on sale at Amazon for almost $200 off. These are the best deals to shop:BEST PHONE FOR PHOTOGRAPHY DEAL: Released last year, the Samsung Galaxy S22 boasts a trio of cameras and night and portrait modes for excellent photos.

Mastodon's soaring user base has dipped

When Elon Musk's Twitter takeover first came into play, people began to seek alternatives to the bird app almost immediately. Among these options emerged Mastodon, a decentralized social media app. The open source platform quickly swelled in popularity,

'Magic Mike's Last Dance' review: Three cheers for himbo cinema

There's more to the Magic Mike movies than ultra-hunky men humping and flexing unabashedly. Director Steven Soderbergh, screenwriter Reid Carolin,

'The Last of Us' episode 4 had one hell of a game actor cameo

If you watched episode 4 of HBO's The Last of Us and have played the Naughty Dog game, you might have noticed a familiar voice.Among the militia-patrolled streets of Kansas City, a fallen FEDRA quarantine zone,

WhatsApp is letting users post voice notes as statuses

WhatsApp is now allowing voice notes to be posted as statuses, which means up to 30 seconds of recordings for a person's contacts to hear. These voice notes will disappear after 24 hours, and is the latest in what can be shared via the status feature.

MIT is working on a drone that could be your guardian angel

Researchers at MIT are developing a drone that can autonomously follow and assist humans. We spoke to CSAIL graduate student Makram Chahine to discuss the technology and how it works.

How does Tinder develop the features that keep you safe?

Who decides what we need to stay safe online? And how do they know what features we'd benefit from?At Tinder, one person playing an integral role in the dating app's safety features is Rory Kozoll, Tinder's senior vice president of product integrity.

'Spoonful of Sugar' trailer teases a very twisted Mary Poppins story

Think Mary Poppins, but way more messed up.That seems to be the premise behind Mercedes Bryce Morgan's horror Spoonful of Sugar, which sees a student (Morgan Saylor) who is studying severe allergies in children take up a babysitting job with a very unusual family.

Get this opener that turns your cans into cups for only $20

TL;DR: As of Feb. 7, you can grab the New Draft Top 3.0 can opener for only $19.99 instead of $32.99 — that's a savings of 39% for a limited time.It's almost time for the big game! Want to make your watch party more environmentally friendly?

Save over $1,500 on this eBike and backup power station bundle

TL;DR: As of Feb. 7, the On the Road Bundle — which includes the A-Frame BirdBike and Geneverse HomePower PRO Backup Power Station — is on sale for $1,999.99 instead of $3,798.99. That's a savings of 47%.Having a sleek eBike is great, but you've got to be able to charge it.

Snag this ultra-thin voice-activated recorder for 24% off

TL;DR: As of Feb. 7, you can get a mini voice-activated recorder with 64GB of storage space for just $39.99 — that's a 24% discount from the usual $52.99.Virtual meeting fatigue is a real thing. We've all been there...sitting in our fourth Zoom meeting of the day,

Give your wallet a break with a Restaurant.com and travel savings card

TL;DR: As of Feb. 7, you can get a $100 Restaurant.com eGift card and a $1,000 Travel Savings card for just $39 — that's over 90% in savings.Dreaming of a vacation? Maybe you're trapped in frigid weather missing the sun...

Twitter stops forcing 'For You' timeline on iOS and Android users

The people have spoken, and Twitter has relented: The controversial "For You" timeline is no longer default on any platform. In January, Twitter started showing the algorithmic, "For You" timeline as default on the web and on mobile. Users still had the option to switch to the "Following" timeline,

Tinder will let you hide from people unless you like them first

Love is a scam. Anyway, Tinder is adding a new Incognito Mode for paid users, which will only show other potential paramours your profile if you've already swiped right on them. The new feature was announced today alongside several other free updates designed to improve safety on the dating app.

途家、木鸟、美团“开年大战”,最终谁在“狂飙”?

这个春节,旅游需求逐渐复苏,民宿预订量与去年春节同期相比都有所增长。与此同时,途家民宿、木鸟民宿、美团民宿等平台动作频频,推出了多个主题活动。各大民宿预订平台的“开年大战”究竟诚意如何呢?一起来看一下吧。这个春节你旅游了吗?一部《去有风的地方》火了大理,一半人在云南,一半人在三亚的说法虽然是句玩笑话,但也真切证明了这个春节的火爆。这个春节,对于告别就地过年的众多旅游爱好者来说,旅游需求逐渐复苏,文化和旅游部近日发布的数据显示,今年春节假期全国国内旅游出游3.08亿人次,同比增长23.1%,实现国内旅游收入3758.

当你还在讨论分析ChatGPT,有人开始用它“搞钱”了

ChatGPT火起来了之后,逐渐被互联网人或者冲浪达人们玩出了新花样,比如有些人会利用ChatGPT进行内容创作,甚至有人已经将ChatGPT当作生钱工具、在其中谋求变现盈利的机会。那么ChatGPT在未来,是否会掀起更大的波澜?现在科技圈没啥比ChatGPT更火了,当我们还在热烈讨论的时候,已经有人玩出了各种新花样,甚至已经开始以此赚钱了。一、会修bug能写程序,还能拿到谷歌百万年薪offer当然仅仅把ChatGPT当成聊天机器人就有点大材小用了。近日,ChatGPT成功通过了谷歌的面试,拿到了年薪18万美元的L3工程师offer。要知道年薪百万的谷歌程序员,可能是不少人遥不可及的梦。

一则“百山祖拌饭酱”广告引发的营销思考与深度总结!

电梯广告,是如何一步步侵入你的脑海,让你进入它的“营销套路”呢?本文作者结合自己的实际经历,对“百山祖拌饭酱”的营销活动进行了拆解分析,一起来看一下吧。如果你想让自己的产品一售卖就抢翻天!下边这个案例拆解,我想一定会让你无比兴奋!拍案叫绝!今天要拆解的是百兴食品旗下的新锐拌饭酱品牌——百山祖的一款“拌饭酱”的营销活动。我会围绕以下3点展开来说,相信你一定会“Aha”一下。活动目的与核心思路用户体验流程与营销策略我们可复制的活动亮点先简单给大家说一下背景。大概距离2022年双11前10天左右,我在电梯广告里看到了这样一条广告:“想和1万名女性交个朋友”,我心想:“这广告有点意思!

网红“围炉煮茶”:人均500元,收割中产生活方式能火多久?

一个简易的煤炉,一把普通的烧水壶,火炉围上一圈橘子、花生、板栗,春节期间,不少人开始在自家DIY时下最火的“围炉煮茶”。关于“围炉煮茶”也已经形成了完整的产业链,究竟是消费风口还是智商税?一起来看看。秋冬以来,“围炉煮茶”成为继露营、陆地冲浪、飞盘、滑雪之后,最受年轻人欢迎的生活方式之一。截至目前,小红书上关于围炉煮茶的笔记多达74万多篇,抖音上“围炉煮茶”的相关视频播放量高达47.4亿次。年轻人的爱好,成就了又一批创业风口,商业嗅觉敏锐的商家,纷纷上线“围炉煮茶”套餐服务。大众点评数据显示,11月以来,全国以“围炉煮茶”为关键词的搜索量同比去年增长了11.

客户体验|激活消费,体验先行,把产品做细,把服务做暖!

经济回暖,消费再次被激活,然而,想要实现真实的经济增长和复苏,还是要集中在对消费者的消费信心和消费意愿的重建上。如何在感性的商业环境中,让消费者的消费状态从理性判断走向感性心智呢?本文作者对此进行了分析,一起来看一下吧。2023年,是后疫情时代的新纪元。经济回暖,消费再次被激活,这些都为企业和品牌营造了更多的增长机会。既然有增长,那就会形成新的消费趋势,但是,也不能盲目地相信一定会有“报复性”的消费现象出现。因为消费者的基础需求还是没有改变的,只是被暂时压制了而已。当有机会促活消费的时候,消费者的行为也只是对基础需求的释放和满足而已。

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